Web3Mail vs. Traditional Email: A Comparative Guide for Email Developers

Not all email services are created equal. Traditional ones are like the fast food of communication: they are quick, convenient, and get the job done, but they can come loaded with short and long-term risks that developers and their end-users would rather avoid.

However, some advanced tools offer an organic option that prioritizes user privacy and data ownership. Here’s how one of those options, iExec’s Web3Mail, stacks up against conventional email systems and why it’s high time developers get on board.

From Old School to New Cool: The Email Evolution

For developers, standard email services have proved popular for their straightforward integration but they fall down when it comes to user email privacy. In the wake of rising demand for user privacy and data ownership, a shift in developer preferences to privacy-focused alternatives is underway. 

While email continues to be a highly effective method for connecting with users, there's a noticeable shift in user behavior towards greater privacy awareness. Many are now hesitant to expose their inboxes to indiscriminate communications. 

In this evolving landscape, iExec Web3Mail distinguishes itself as a solution that prioritizes user privacy and grants them control over who can access their contact information. This approach anticipates the privacy demands of modern users, offering them a secure way to engage without compromising their personal information

Problems Addressed by iExec Web3Mail

In a world with many email communication choices, iExec’s Web3Mail stands out. It focuses on privacy, protects data ownership, and promotes user control. In doing so, Web3Mail addresses four problems faced by developers relying on classic email services:

  • Privacy and Data Protection: Conventional email solutions are susceptible to breaches and plagued by leaks.
  • Data Ownership and Control: Email addresses are easy pickings for data brokers in the business of selling email user lists for profit. With Web3Mail, users getfull control and autonomy over how their email addresses are used by developers. 
  • Monetization Opportunities: The only people making money off basic email are email providers, businesses using email marketing to drive sales, and scammers. In contrast, the access control feature combined with the blockchain logic allows Web3Mail to offer a way for users to earn rewards for engaging with dApps communications while keeping their privacy intact.

Direct Comparison: Traditional Email vs. iExec Web3Mail

Compare standard email to Web3Mail and it quickly becomes clear that iExec’s approach to email communication has some significant advantages for developers and users alike.

Direct Comparison: Traditional Email vs. iExec Web3Mail

Consider data ownership and privacy. Traditional email services expose user addresses, but with iExec Web3Mail, such as in newsletter applications, the user’s email remains hidden from developers and site admins due to data encryption while in use. With Web3Mail, ownership of user data is in the hands of the user. In addition to every email address being encrypted, the encrypted data is also stored in IPFS, a decentralized public storage system.

Or consider user control. Standard email services rely on centralized servers and are prone to hacking, and they limit the capacity of users to control how their personal data is shared. With Web3Mail, a user can grant or revoke permission to email them at any time, while relying on the blockchain to prove their transactions.

Web3Mail avoids the cookie and analytics tracking endemic to traditional email and instead only offers privacy-focused performance tracking for developers. It is built to seamlessly integrate with decentralized applications on the blockchain, a type of dApp integration that traditional email services incredibly limit.

When it comes to monetization options, Web3Mail users can earn for receiving emails while still maintaining their privacy whereas traditional email users have no direct opportunities to monetize.

Head to head, iExec Web3Mail has a clear edge over conventional email services for developers across the board. Yet it is really out in front in its aspects of privacy and monetization.

Web3Mail users can earn for receiving emails while still maintaining their privacy

Technical Insights into iExec Web3Mail

Indeed, it’s fair to say that what truly distinguishes iExec Web3Mail is its integration of confidential computing with blockchain technology, ensuring a privacy-first method where users' email addresses are never exposed.

  • Email Address Encryption: Email addresses are never stored in plain text but are instead stored as encrypted entities to guarantee privacy.
  • Granting Access: End-users retain full and direct control over their email address, including which decentralized applications can access their email address.
  • Sending Emails: Developers send emails to a recipient’s Ethereum address which keeps the actual email address hidden, even from builders and applications they have chosen to communicate with.
  • Fetching Authorized Contacts: Web3Mail makes it easy for developers to retrieve lists of users that have granted permission for an application to communicate with them via email. The 'sendEmail' and 'fetchMyContact' APIs make for simple Web3 email integration and wallet compatibility.

Developer-Centric Benefits of iExec Web3Mail

iExec Web3Mail is built for developers and there are numerous benefits that builders can expect to leverage by adopting Web3Mail, chief among them:

  • Seamless Integration: There is no fumbling around nor is there a convoluted integration process for developers adopting Web3Mail. Integration into a dApp is easy and data privacy is preserved with minimal effort.
  • User Focused Experience: Web3Mail allows developers to offer the sort of privacy-centric experience that their users increasingly expect. This builds trust between users and the dApp by emphasizing the protection of user privacy.
  • Tools for Efficiency and Security: Developers can leverage Web3Mail for permission management, data encryption, and secure communication via an Ethereum address to optimize efficiency and ensure email security.

Unique Features of iExec Web3Mail Tailored for Email Developers

iExec Web3Mail has been built from the ground up to cater to developers ready to step into the next generation of email that emphasizes user privacy and empowers their users to take control of their communications. Three features of Web3Mail, in particular, are tailored for developers who want to prioritize privacy:

Email Address Protection

iExec Web3Mail means that end-users can receive email without ever revealing their actual email address or fearing that their contact details might be sold on to others.

Permission Management

Users have and retain full control over who can contact them, and they will never receive unsolicited communications, ensuring their privacy is respected and protected.

Cost Efficiency

Developers enjoy a low pricing model offering competitive rates based on email volume with no unwelcome surprises or billing shocks at the end of the month.

Empower connection without compromise through privacy putting users in control.

Email remains the most effective for communication and marketing. Users appreciate having an email address for its utility while remaining frustrated at its failings. 

As privacy, security, and data protection become more important in the minds of developers and end users alike, new email systems are emerging as the next evolution in online communication.

iExec Web3Mail is an innovative solution designed for a more private, user-centric future. It's available now for developers ready to align with their users' growing demands for privacy and control.